In this episode we speak with, Lisa Kruse, Founder, Holy Comms the Marketing as a Service agency working to elevate SaaS companies’ communication and PR efforts in the public market.
We talk with Lisa about what B2B SaaS marketers should be ready for in 2023, specifically about:
– How is the downturn in the economy affecting marketing teams
– What are some changes you foresee in the way marketers operate
– How does this affect the individual marketer and the skillset needed to succeed in 2023
– Which channels should you consider doubling down on going forward
– How do you stand out in a world full of noise
These are some of the questions Lisa addresses, tune in to leverage her top 3 tips for marketing in 2023!