HomePodcast76. Mikkel Novod, CEO, - How to finance 90 SDRs with...

76. Mikkel Novod, CEO, – How to finance 90 SDRs with 5m Euro in ARR

In this episode, we speak with Mikkel Novod, CEO, the all-in-one e-commerce personalization platform that empowers thousands of customers around the world to deliver personalized shopping experiences to their end customers

We talk with Mikkel about how they’ve efficiently built and leveraged an SDR organization to fuel fast growth across multiple markets simultaneously. Topics that are being addressed in this episode are:

– How does one finance an SDR organization of this size
– SDR to Sales rep ratio
– How to rightsize the SDR organization based on needs
– How to leverage the SDR operation to quickly test new Geos

These are some of the many topics we address with Mikkel, tune in to learn from his experience of building agile and efficient SDR teams to fuel sales-led growth!

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