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HomeSaaSiest 2025 VideosUnlocking the Inbox: 5 Things Top SaaS Brands are Doing to Get...

Unlocking the Inbox: 5 Things Top SaaS Brands are Doing to Get Email Right!

Maria’s diving into real behavioral data from thousands of marketers to reveal what top SaaS teams are doing differently—and what’s actually working in 2025’s fast-changing landscape.

What you’ll walk away with:
• The 5 key evolutions in email strategy that are driving results today
• Which metrics actually matter—and why they’re shifting
• How AI is helping teams create, not just optimize, without losing the human touch

Session presented by: Maria Giulia Ganassini, Head of Brand & Communications, Beefree
This session was presented during the SaaSiest 2025 event.

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