Your Commercial Team F ed Your Roadmap, and it’s Probably Your Fault!

We’ve all at some point experienced a gap between our Product team, the product value proposition vs the commercial organizations commitments to the market! If you are a Product Leader and find yourself in this position, it is your own fault! Ian Stendera, VP Product, Ardoq shares his framework that will not only help you avoid this costly misalignment but also ensure you get the commercial team to work for you!